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    Lawyers Hande Hançar

    Hande Hançar joined the firm in 2005 and has been a partner since 2014. She is co-chair of the firm’s intellectual property and technology, media & telecommunication practices.

    She advises on intellectual property, both contentious and non-contentious matters relating to trademarks, copyrights, industrial designs, domain names and unfair competition. She has extensive litigation experience and has counselled numerous foreign clients on IP strategies, legal disputes, licensing and settlement agreements. Hande has also represented clients in complex patent infringement and validity actions and assisted clients in drafting complex software and patent license contracts.

    Within the scope of the technology, media & telecommunication practice group, Hande’s practice focuses on advertising and promotional mechanisms as well as copyright related aspects of the entertainment industry. She helps clients to draft the celebrity talent agreements, production agreements, sponsorship arrangements, and content licenses. In addition she assists clients with respect to sweepstakes and other promotion mechanisms. She also represent clients in copyright litigation cases before the Turkish IP Courts.


    Practice Areas & Work Department

    Intellectual Property

    Trademarks and Designs

    Copyrights

    IP Prosecution

    Life Sciences

    Technology, Media and Telecom


    Languages

    English

    French

    Turkish


    Memberships

    Global Advertising Lawyers Association (GALA), Vice President of the GALA EMEA Region

    European Communities Trade Mark Association (ECTA), Chair of the Publications Committee and Member of Copyright Committee

    Licensing Executives Society Turkey (LES Turkey), Board Member

    International Federation Of Intellectual Property Attorneys (FICPI)

    International Trademark Association (INTA)

    Association Internationale pour la Protection de la Propriété Intellectuelle (AIPPI)

    Çevre Dostu Ürünler, Yeşil Reklamlar!

    Son zamanlarda sık sık reklamlarda, tanıtımı yapılan ürünlerin veya hizmetlerin “eko”, “çevre dostu”, “doğa dostu” “yeşil” ve “geri dönüştürülebilir” olduğu konusunda reklam veren şirket tarafından ikna edilmeye mi çalışılıyorsunuz? Bir ürünün çevre dostu olması, ürünü satın alma ve kullanma tercihlerinizde etkili oluyor mu? Artık aslında yeterince “yeşil” olmayan ancak “yeşil” olduğu belirtilen ürünlere ilişkin reklamlara ayrılan sürenin sonuna mı geldik?
    Hande Hançar

    Eco-Friendly Advertisements!

    When you watch the commercials, do you often feel like advertising companies are working hard to convince you that their products or services are “eco”, “environmentally friendly”, “nature friendly”, “green” and “recyclable”? Does environmentally-friendly feature of a product have any impact on your preference to purchase or use it? In fact, are we yet at the end of an era of advertising products that are not “green” enough but promoted to be “green”?
    Hande Hançar

    Çevreye İlişkin Beyanlar İçeren Reklamlar Hakkında Kılavuz Yayınlandı

    Reklam Kurulu'nun 13.12.2022 tarihli ve 328 sayılı toplantısında ilke kararı olarak kabul edilen “Çevreye İlişkin Beyanlar İçeren Reklamlar Hakkında Kılavuz” yayınlandı. Kılavuzun amacı; reklam verenler, reklam ajansları, mecra kuruluşları tarafından gerçekleştirilen ticari reklam ve ticari uygulamalarda yer verilen çevreye ilişkin beyan ve görsellerin ilgili mevzuata uyumlu olmaları konusunda reklamcılık ile ilgili tüm kişi, kurum ve kuruluşlara yol göstermek olarak belirlenmiştir.
    Hande Hançar

    Sanction Against Shoe Ad Disrespecting Food

    The Advertisement Board rendered a recent guiding decision implementing Article 7/2 of the Regulation on Commercial Advertisement and Unfair Commerce Practices (“Regulation”) titled “Accuracy and Honesty” and ruling that “Advertisements shall be in compliance with the principles of fair competition which have gained acceptance in both business life and in public opinion within the framework of the sense of economic and social responsibility”
    Hande Hançar